Academic Programs of Study

Public Relations and Image Management

Bachelor of Arts (BA) in Multimedia Communication

  • Leadership roles in Public Relations Student Society of America Chapter
  • Learn how to build bridges between organizations and the public
  • Hands-on experiences with PRSSA

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Multimedia Communication Program|Public Relations and Image Management at Marywood

Make A Great Impression with a Multimedia Communication Degree in Public Relations/Image Management!

Study one of the fastest growing fields of communication! Learn how important a degree in communication is to our growing media economy. With a specialization in Public Relations and Image Management from Marywood University, you’ll learn how critical thinking, theory, speaking, and writing skills can build bridges between organizations and the public.


Marywood provides hands-on opportunities to learn in our computer labs and media production suites, as well as opportunities to serve in a leadership capacity for our campus chapter of the Public Relations Student Society of America (PRSSA).

Take your first step toward a rewarding career in Public Relations!

More About This Degree

Our Center for Multimedia Communication provides media tools necessary to publish an online newspaper; direct, product, shoot, or edit video and audio programming; create and publish a PR newsletter; work as on-air television or radio talent; create virtual sets; produce short films; manage social media accounts; broadcast live sporting events; and much more.

VMFM 91.7

Our award-winning, on-air and online radio station licensed by the FCC, staffed, managed, and operated by students.

The Wood Word

Work on the University's award-winning online news source in our newsroom equipped with 16 Macs, Apple’s Final Cut software, Adobe Suite, and all the tools of the trade you will need to put out the latest greatest news.


Join the student staff to direct live and taped programming via regional facilities of Comcast Cable and on the web. With the latest audio and video production tech and capabilities, the sky, or rather the green screen, is the limit.

Plus seven audio and video editing suites and a newsroom, all fully-equipped with Mac-based technology and industry-standard software!


Undergraduate Admissions Requirements

  • Official SAT and/or ACT scores
  • Completed application
  • Essay
  • Official transcripts
  • Letter of recommendation

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