Digital Media & Broadcast Production

Bachelor of Arts - BA

  • Broadcast Communication and Corporate Communication
  • Jobs in television, documentary storytelling & more
  • State-of-the-art equipment

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The major has two tracks: Broadcast and Corporate Communication. A student selects either track in conjunction with an academic advisor.

Broadcast Communication:
Students are prepared for careers in the broadcast media, that is, television, film media, or radio industries. The skills and knowledge a student gains may also be applicable for cable organizations and production houses. Students also explore digital audio and video production, which prepares them for careers in other media outlets.

Corporate Communication:
The non-broadcast media include media departments in hospitals, private and public organizations, consulting firms, and the government

More About This Degree

WOOD WORD: Marywood's student newspaper.
WVMW-FM: On-air stereo radio station licensed by the FCC; studio for interview programs equipped with PC-based music system and a digital delay for talk shows. A student staff manages and operates the station's daily broadcasting schedule with a coverage area that encompasses northeastern Pennsylvania; affiliated with the Intercollegiate Broadcasting System.
TV MARYWOOD: Digital facilities with full audio and video production capabilities, electronic field, graphics, and post-production facilities. Students have ready access to computer-based audio labs, nonlinear editors, and a comprehensive television control room and studio. Professional audio and lighting kits complement sophisticated digital field production systems. Student management and operational staff direct live and taped programming via regional facilities of Adelphia Cable; programming may also be produced for internal and external clients.
MARYWOOD THEATRE: 1100-seat, professionally equipped auditorium with sophisticated lighting control system; supports the production of classical, contemporary, musical, and children's theatre.
BLACK BOX THEATRE: Laboratory theatre with flexible staging; designed for student directed productions and to support experimental theatre.
MULTIMEDIA THEATRE: Audio-video facility for public presentations involving cinema, slides, audio and video recordings, and computer-based media.

In Broadcast communications, you are prepared for a career in the broadcast media, i.e., television and radio stations. The skills and knowledge you gain are also applicable for cable organizations and production houses.

In Corporate communications, you are prepared for a career in the non-broadcast media. This includes media departments in hospitals, private and public organizations, consulting firms and the government.

Undergraduate Admissions Requirements

  • Official SAT and/or ACT scores
  • Completed application
  • Essay
  • Official transcripts
  • Letter of recommendation

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