Course Detail

Course Detail for BUS-496-01

ID Name (credits) Time Instructor
BUS-496-01 Marketing and Sales Concepts (1 )
Speicher, Christopher J

Instruction Type: Moodle-Supp Inst Lecture/Discussn

Discusses basic aspects of marketing, including product, price, promotion, and channels of distribution. Provides an overview of marketing as it exists in the current environmental market place.

Prerequisite module for graduate students only.

 

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