Academic Programs of Study



  • Broaden or compliment your major area of study
  • Learn to think on a multidimesional level
  • Hands-on training and state-of-the-art facilities 

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Advertising at Marywood
  • Communication Arts minor program
  • Strategic planning, integrated marketing & tactical execution techniques
  • 18 credit requirement

More About This Degree


I wouldn't be where I am today without the opportunities Marywood afforded me.

In the past, I've reflected on my time at Marywood and realized that the ability to simply get involved and be creative was a crucial point in my life.  I wouldn't be where I am today without the opportunities it afforded me to get involved and be myself.

Today, I am lucky enough to work in New York City as New York University's Social Media and Mobile Product Coordinator.  It's a position I hardly envisioned being in after I took a few years to explore multiple opportunities ranging from sports journalism to government.  When I eventually settled into the marketing, social media, and training career path I had determined it was the right choice.

Working in social media is a challenging field.  It's always changing - always moving.  It's not something one just "does" contrary to the belief of many ill-informed "experts".  From building strategy, developing content standards and guides, to successfully delivering engaging campaigns that excite your audience, it's a field that offers a new challenge every day. 

...and I love every minute of it.

Undergraduate Admissions Requirements

  • Official SAT and/or ACT scores
  • Completed application
  • Essay
  • Official transcripts
  • Letter of recommendation

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Minor in advertising requires 18 credits:

COMM 115 News Writing
COMM 201 Marketing Principles for Communication
COMM 202 Advertising: Principles and Practices
COMM 230A or B Communication Arts Practicum
COMM 301 Advertising Copywriting
COMM 305 Media Planning and Buying
COMM 330B Practicum in Digital Media Broadcast and Production 
COMM 430B Practicum in Digital Media Broadcast and Production 

The practica may be replaced by COMM 450 Internship, with permission of the program director and department chair.