Marywood's Message Renewed

Two years of planning, writing, designing, and collaborating has resulted in the next generation of Marywood's integrated messaging platform! This exciting marketing and communications "toolbox" provides a consistent and compelling graphical and language context to propel our University's brand into the next decade.

Lead On logoNew "Lead On" Tagline


Anchored by our new "Lead On" tagline, this comprehensive messaging platform encourages our entire University family to tell our many Marywood stories. It provides a consistent "look" and style for our print and online communications, and a voice that is concise, adaptable, contemporary, and optimistic.

Our Marywood Brand


This toolbox of words and images resonates with our "user-centered" world. It reflects this energetic, transformative era of our University, as we spread the Marywood brand throughout the northeast and across the globe.

Learn more about "Lead On"