The Communication Arts curriculum at Marywood University provides students with a comprehensive education in the communication discipline. It is a broad-based program that includes Advertising and Public Relations (Ad/Pr), Digital Media & Broadcast, and Theatre. Students may also select programs in Secondary School Teacher Certification and Arts Administration and may take courses in Speech and Journalism.

The department supports and Ad Hoc program. Students can, with an advisor, develop an individualized program comprised of Digital Media & Broadcast, Ad/Pr or Theatre courses. A program can also be developed with courses from other departments, such as Art.

The department prepares students to become communication professionals in television and radio stations, advertising and public relation firms, newspapers, theatres and other public and private organizations. Jobs range from acting to desktop publishing specialists to media reporters to administrators and educators.

The department also echoes the University's goal to provide an education directed toward self-development; to purse truth and academic excellence. Students are also encouraged to develop critical, creative, and independent thinking skills and to examine contemporary issues.

• Video Production I and II
• Advertising Principles
• Computer Graphic
• Media Performance
• New Communciation Technologies
• Print Newswriting
• Public Relations Principles
• Stage Directing
• Theatre Production
• Acting
• Writing for Corporate Communication

Just The Facts

STUDENT-FACULTY RATIO:	12:1
AVERAGE CLASS SIZE	12
DEGREES OFFERED:	B.A. IN ADVERTISING AND PUBLIC RELATIONS TELECOMMUNICATIONS PERFORMING ARTS ARTS ADMINISTRATION
AFTER MARYWOOD	Most graduates enter careers (including recently as video production personnel at WYOU TV and ESPN; actors; stage management; radio disc jockeys; vice presidents of marketing and public relations; and college professors). Some go on to graduate study, including recently to SUNY Stonybrook and Sarah Lawrence (in theater) and Ithaca College (in corporate communications).

The following courses are required for all Communication Arts students, except for Performing Arts and Arts Administration majors (12 credits):

COMM 112	COMMUNICATION THEORY	(3)
COMM 130B	PRACTICUM	(1)
COMM 451	COORDINATING SEMINARS IN COMMUNICATION ARTS	(3)
COMM 230A,B	COMMUNICATION ARTS PRACITCUM	(1,1)
COMM 330A,B	COMMUNICATION ARTS PRACITCUM	(1,1)
COMM 430A,B	COMMUNICATION ARTS PRACTICUM	(1,1)

The following courses are required for all Digital Media & Broadcast and Ad/Pr students (9 credits):

COMM 115	NEWSWRITING	(3)
COMM 233	VIDEO PRODUCTION I	(3)
COMM 336	BROADCAST NEWSWRITING	(3)

SPECIFIC PROGRAM REQUIREMENTS

Advertising and Public Relations

Major specialization in Advertising and Public Relations requires 48 total credits:

Broadcast Communication

Major specialization in Digital Media & Broadcas requires 48 total credits:

Corporate Communication

Major specialization in corporate Communication requires 48 total credits:

COMM 204	PUBLIC RELATIONS: PRINCIPLES AND PRACTICES	(3)
COMM 206	ORGANIZATIONAL COMMUNICATION	(3)
COMM 234	VIDEO PRODUCTION II	(3)
COMM 237	NEW COMMUNICATION TECHNOLOGIES	(3)
COMM 306	COMMUNICATION GRAPHICS	(3)
COMM 334	MEDIA MANAGEMENT	(3)
COMM 340	WRITING FOR CORPORATE COMMUNICATION	(3)
COMM 400	INSTRUCTIONAL DESIGN AND MEDIA	(3)
COMM elective	(Internship or any other Communication Arts course with permission of the program director: ART 315	(3)

Theatre

Major specialization in Theatre requires 42 total credits:

COMM 241	ACTING	(3,3)
COMM 242	ACTING
COMM 247	THEATRE PRODUCTION	(3,3)
COMM 248	THEATRE PRODUCTION
COMM 341	TRAGIC VISION IN DRAMA	(3)
COMM 342	COMIC VISION IN DRAMA	(3)
COMM 343	THEATRE MANAGEMENT	(3)
COMM 347	STAGE DIRECTING	(3,3)
COMM 348	STAGE DIRECTING
COMM 404	ACTING AS A BUSINESS	(3)

Secondary School Teacher Certification in Communication Arts with Major Specialization in Theatre Arts and Non-Print Media:

To fulfill secondary school teacher certification requirements, students must complete:

1. The professional educational sequence. This includes COMM 411B, Curriculum Materials and Methods in the Communication Arts.
2. A group of courses totaling 15 credits under basic requirements.
3. One core area of 15 credits as a major specialization.
4. Four courses totaling 12 credits as a major specialization. Students majoring in Theatre must take COMM 341 and COMM 342 (Tragic and Comic Vision in Drama) among their literature courses.

Arts Administration (with Specialization either in Theatre Arts or Corporate Communication)

Major specialization in Arts Administration requires the following:

1. 24 credits in either Theatre or Corporate Communication as an area of primary concentration.
2. 15 credits in Art or Music as an area of secondary concentration in courses designed by the respective departments. Please see the course list in each department for specific requirements.
3. 24 credits in business.