Title
Marketing Committee

Purpose and Function
The Marketing Committee

plans and coordinates strategic marketing communications initiatives that benefit Marywood University;
coordinates marketing communications opportunities among the colleges of the University;
establishes the messages for advertising, collateral material, public relations, media relations, and internal communications.

Membership and Selection
President of the University (Chair)
Vice President for University Advancement (Vice Chair)
Provost and Vice President for Academic Affairs
Vice President for Enrollment Management
Assistant Vice President for Development
Deans of all colleges
Dean of Students

Term
Members of the Marketing Committee are all ex officio.

Meetings
Meetings of the Marketing Committee are held at the call of the President of the University.

Reports to
President of the University

History of the Marketing Committee
11/08/2002 - Approved by the President of the University
11/12/2003 - Vice President for Academic Affairs added to the membership
07/08/2005 - Titles of positions updated
05/21/2006 - Two subcommittees were removed from the description, per the President of the University
08/09/2007 - Membership reduced by one, the Dean of the School of Continuing Education
03/01/08 - Title change to Vice President for Enrollment Managment
05/02/08 - Title change to Provost and Vice President for Academic Affairs

Last update May 13, 2008
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